Gruschow Grinding

PROJECT GOAL : Craft an easily recognizable brand that showcases the superior quality of Gruschow Grinding’s work and help build the stability and reliability for not only their current customers but future ones too. Build this into a marketing campaign and also create a custom website as an online home for future clients to find out who they are.
  • branding
  • graphic design
  • photography
  • web design

After years of running a business they purchased, Gruschow Grinding was ready to rebrand and make the business their own. Building their brand into something that is trusted by larger companies to create custom unique cutting profiles and manufacturing, and putting less of an emphasis on regrinding.

Gruschow Grinding LogoGruschow LogoGruschow Brand Mark

Brand Colors


Our next step was to shoot images of the custom and manufactured tools they create to use in future ads and the website. Correct lighting and clean images make such a big difference!

Gruschow Grinding Custom ToolsGruschow Grinding Tool SimulationGruschow Grinding Tool Simulation

Using the tools we shot above, we created print and digital ads using the brand colors, fonts and logo we created along with brand messaging to reach their ideal customer. These ads were both print and digital, ready to submit to the companies.

Gruschow Grinding AdGruschow Grinding AdGruschow Grinding Ad

Turning their website into one that converts was a very rewarding! Using our proven method of building websites, we clearly explain what their company offers, why they should buy and how they can buy it. Obviously we make sure the site is SEO friendly and works as a continuation of their brand.